BIMB Integrated Annual Report 2017

OUR PURPOSE CATALYSING VALUE CREATION While BHB continues to make its name as a pioneering and progressive financial institution, we remain guided by our purpose of meeting society’s financial needs in the most sustainable and ethical manner possible. We are steadfast in our commitment to become a responsible financial entity that creates a sustainable future for inclusive economic and social progress. Achieving our purpose requires us to build relationships of trust with our stakeholders by creating and delivering value to them. We are anchored by our mission to post strong business growth, to ensure innovative and sustainable business practices, and to strongly adhere to corporate governance. Our strategy is underpinned by the following three priorities: COLLECTIVE GROWTH We look to ensure that value is jointly created and shared. KNOWLEDGE-SHARING We are committed to building a learned society that is able to make informed choices towards betterment of lives. ISLAMIC RULES AND PRINCIPLES These represent the foundation of our role in society, and the guiding principles of all our practices and decisions. 10 BIMB HOLDINGS BERHAD Integrated Annual Report 2017